Consumer Electronics Retailer Wars
Every year I think that the Christmas season could not get any more commercialized. And the following year I am invariably proven wrong. This year is no exception. From stores being open on the Thanksgiving itself (instead of waiting for the “Black Friday”), to all sorts of online and offline dealt designed to attract the shoppers, we are seeing the ever-escalating commercial “war” between retailers for every consumer dollar. This year the consumer electronics stores are particularly trying to slash the prices and offer the “unbeatable” deals. This is in part due to the still weak economy, part to the saturation point in many consumer electronics categories (you can only get a TV that is so big before it gets bigger than you can possibly humanly see), and, of course, to the ever-looming Amazon with its relentless 24/7 promotions and shorter and shorter shipping times. The Wall Street is apparently not all too happy with all this price-cutting. It ends up diminishing the already razor-thin corporate profits. However, if you are a consumer times have never been better to own treat yourself to a new gadget. Even if you almost certainly don’t need it.
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